Merriam-Webster definesbelief as a state or habit of mind in which trust or confidence is placed in some person or thing. Belief is not a throw-away buzz-word. It implies conviction, support, and action.
When First Southern National Bank says, “We Believe In You,” it means we also believe certain things about you. We believe that you want to live a life of margin, where you can balance spending, saving, and giving. We believe that you want to make wise financial decisions to enable that kind of living.
Because we believe in you, we are here for you every step of the way.
There is little doubt that many are facing financial hardships in our country today.
The statistics* can be startling to look at:
60% of Americans have less than $1000 saved for emergencies (SOURCE)
73% of Americans who die today are $62,000 in debt (SOURCE)
78% of Americans live paycheck to paycheck (SOURCE)
One-third of Americans report they have no retirement savings. (SOURCE)
While it can be easy to point the finger and blame the folks living in these circumstances, the truth of the matter is that many Americans lack the basic financial knowledge to avoid these pitfalls.
In fact, in Kentucky, only 30% of individuals tested could pass a basic five-question financial literacy quiz.*
As a financial institution, we believe we are called to meet problems like this head-on. As such we have made it a priority to provide our communities with access to our Financial Literacy Resource Center and to have team members that are willing and able to provide financial coaching.
Because we believe in you, we know that you will put this knowledge to good use as you look to build more margin into your budget and more living into your life.
We get it. Saving money is hard. We also know that your future is worth it.
First Southern National Bank makes the hard stuff easier with straight forward savings accounts and innovative solutions that fit your life. Our Statement Savings accounts are easy to understand and even easier to sign up for. They also offer the flexibility a busy life demands with six fee-free withdrawals per month. We also offer Round-Up Savings, so you can automatically round up purchases to the next highest dollar amount and deposit the change directly into a savings account. Just set it and forget it.
Running a successful business takes planning, patience, and a whole lot of elbow grease. We believe you have what it takes, and then some.
First Southern National Bank is here to support the growth of your business with solutions for working capital, loans, online services, checking, and treasury management.
We pride ourselves on our ability to make fast, local decisions so you can move at the speed of business.
Beyond speed and solutions, our top priority is building a long-term relationship with your business. We know that businesses are really people in the end. Prioritizing relationships built on true care for you and your employees is what makes our approach different.
We firmly believe that true wealth comes from a life lived in balance.
When you are able to spend wisely and save regularly, it opens the door for you to give generously. We believe that is where true happiness comes from and, more than anything else, we want you to experience that.
Unfortunately, many are unable to live this kind of life because they don’t have the financial freedom that margin can provide. Margin comes from planning and planning is only useful when you have the knowledge and desire to take action.
At First Southern National Bank, we believe we are here to guide you along the path toward true balance and true wealth. To that end, we want to provide you with the information and the resources you need to make wise financial decisions.
We do not take this role lightly because we believe a world full of people living lives of margin is a generous world. And a generous world is one we would all be blessed to live in.